Odoo × WhatsApp
Review requests on WhatsApp, straight from Odoo.
Odoo's order delivered event starts a Nonito flow that sends the customer a WhatsApp message, in English or Arabic, and attributes every order that follows. WhatsApp is where customers in Egypt and the Gulf already read their messages, and it carries buttons, images and replies.
What the flow uses from Odoo.
Nonito receives orders, order status changes and customers from Odoo. For this flow it listens for one event and uses a handful of fields from it.
| From Odoo | What it is for |
|---|---|
Order deliveredorder_delivered | Sent when the order is delivered, so the question follows the product rather than the invoice. |
| Phone number | From the order. |
| Delivery status | The flow fires on delivered, not on shipped. |
| Order contents | So the question names what they actually bought. |
| First name | Used for personalisation. Optional. |
| Branch | Restaurants and retail. Lets you read the score per location. Optional. |
The flow, as it sits in the builder.
A few hours after delivery, one tap to rate the order. Good ratings go to your storefront, poor ones go to a person.
The question
Hi Nour Your order #1042 has been delivered. 1 × Classic Tote How was it?
After a good rating
That is lovely to hear, Nour. Customers who bought the Classic Tote most often pair it with the Leather Card Holder.
3 WhatsApp templates to copy.
Use them as they are or rewrite them in your voice. The variables in braces are filled from Odoo at send time.
The questionEnglish
Hi {{first_name}}
Your order {{order_number}} has been delivered.
{{order_items}}
How was it?Naming the item is what turns a generic survey into a question about something they are holding.
After a good ratingEnglish
That is lovely to hear, {{first_name}}.
Customers who bought the {{product_name}} most often pair it with the {{recommended_product}}.The recommendation comes from real purchase pairings, so it reads as useful rather than as an upsell bolted onto a thank you.
After a poor ratingEnglish
Thank you for telling us, {{first_name}}.
What would have made it better? Write it here and it reaches the person who can fix it.No apology template and no discount. Someone who just had a bad experience wants to be heard before they are compensated.
Every message in this flow, with the reasoning behind each one: Post-Purchase Feedback in the flow library →
What it has done for brands on Nonito.
7 brands run review requests on Nonito. Between October 2025 and September 2026 it produced:
Measured across every store running it on Nonito, not only this platform, with cancelled orders excluded. Your result depends on your product and pricing, so read it as a range, not a forecast.
How to set up review requests on WhatsApp from Odoo
Connect Odoo through Nitro
Nitro, Nonito’s enterprise platform, sends your Odoo orders and customers into the Nonito events API as they happen. It is set up with you during onboarding, against your own Odoo instance.
Connect WhatsApp
Bring your WhatsApp Business number or set one up through Nonito. Templates are written in English and Arabic and submitted to Meta for you.
Then build the flow
- Create the flow, choose Trigger Event, and select order delivered.
- Add a Wait node and set it to 3 hours.
- Add a WhatsApp node with your three-button template. Map the order number and items.
- Add a Responses node to catch the tap.
- Add a Filter node on the rating, splitting good from everything else.
- On the good path, add the Judge Me node to publish, then a Product Recommendations node for what people buy next.
- On the other path, route to a human inbox with the order attached. Publish nothing.
- Send a test to your own number and tap each button.
- Turn it on. Every order that follows a message is attributed back to this flow in the dashboard, so you can see what it earned.
Where this goes wrong
- If your courier does not write a delivered status back, the flow has nothing to fire on. Fix that first or it will sit idle.
- A poor rating with nobody watching the inbox is worse than not asking. You have invited a complaint and then ignored it.
- Publishing to the storefront needs Judge.me connected. Without it the rating is still captured, it just stays with you.
Meta charges per delivered template message, and the rate depends on the country. WhatsApp API pricing by country →
Questions Odoo teams ask about this.
Can Nonito run review requests on WhatsApp from Odoo?
Yes. Odoo's order delivered event starts the flow, and Nonito sends the WhatsApp message with the customer's details filled in from Odoo. It runs on its own once switched on.
Which Odoo event starts it?
Order delivered. Sent when the order is delivered, so the question follows the product rather than the invoice.
Do I need a WhatsApp Business API account first?
No. You can bring an existing WhatsApp Business number, or Nonito sets up the API connection and submits your templates to Meta for approval during onboarding. Approval is usually the only thing you wait on.
Can the messages go out in Arabic?
Yes. A Language node sends Arabic speakers the Arabic template and everyone else the English one, using the language on the Odoo customer record.
Do poor ratings get published?
No. Only good ratings run through the Judge.me node. Everything else routes to a person to resolve first.
Do we need Judge.me?
Only to publish back to the storefront. Without it the flow still collects and stores the rating and whatever the customer writes.
Related
Review requests from Shopify
The same flow, started by Shopify instead of Odoo.
Shopify version →Order confirmation on WhatsApp
A WhatsApp message the moment an order is placed, asking the customer to confirm it before you pack anything.
See the flow →Shipping updates on WhatsApp
Tell the customer where the order is before they have to ask, at every step from dispatch to the door.
See the flow →Put review requests on WhatsApp live.
Odoo connects through Nitro during onboarding. Book a call and we will set the first flow up with you.